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Lupin's marketing strategy is based on levering its core competency of being an integrated manufacturer, linking the entire value chain from - skills in process chemistry, economies of scale, internationally approved plants, and creating niche value through R&D by filing ANDAs. thus optimizing its marketing mix and adding value to the client
We are one of India’s top 10 pharmaceutical companies and NO.1 in new product launching in India.
As a leading player in Anti-TB, cephalosporins and cardiovascular segment. We serve the most complex markets with a global footprint in order 50 countries and expanding.
Lupin is increasingly focusing on the developed markets of North America and Europe. The advanced markets will be our growth drivers for the future. Our strategy for the Indian markets is to create differentiation through introduction of NDDS products based on our patented technology platform.
Besides India Lupin's sales and marketing team operates in, the US, UK, Russia, Ukraine, Kazakhstan, Belarus, Uzbekistan, Azerbaijan, China and Thailand.
To realize our ambitions of being an excellent marketer and create our own identity see
HOTJOBS where opportunities galore for you at Lupin. Join us to build a fast track successful career for you.
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